Mbali: Supply Chain Control & Vertical Integration
M’dziko lamalonda lapadziko lonse, mitengo yamitengo ili ngati mitambo ya mkuntho—yosadziŵika bwino, ndipo nthaŵi zina yosapeŵeka. Pamene United States ikupitilizabe kukakamiza mitengo yotsika pamitengo yochokera kunja, makampani omwe amadalira kwambiri mayendedwe akunja akumva kufinya. Komabe, Chakudya cha Richfield sikungolimbana ndi mkuntho - chikuyenda bwino.
Richfield ndi m'modzi mwa opanga ochepa kwambiri ku China omwe ali ndi maswiti aiwisi komanso kuumitsa kowuma, zomwe zimapatsa mwayi pamsika wapano. Ambirimaswiti aumitsidwaMitundu iyenera kudalira magwero akunja, makamaka omwe amagwiritsa ntchito maswiti odziwika ngati Skittles - kudalira komwe kwakhala kowopsa pambuyo poti Mars (wopanga Skittles) adachepetsa kupezeka kwa anthu ena ndikulowa malo a maswiti owuma papulatifomu ngati TikTok.


Mosiyana ndi izi, luso la Richfield lopanga m'nyumba silimangopereka ndalama zokhazikika komanso zotsika mtengo, chifukwa palibe chifukwa cholipirira maswiti odziwika kapena ntchito zowumitsa zakunja. Mizere yawo 18 yowumitsa ya Toyo Giken ndi malo okwana masikweya mita 60,000 akuwonetsa kuchulukira kwa mafakitole omwe opikisana nawo ambiri sangafanane.
Phindu la njira yophatikizikayi? Ogula ndi mabizinesi amapeza mwayi wopeza zinthu zapamwamba nthawi zonse, zosakhudzidwa ndi nkhondo zamalonda kapena kusokonekera kwa ogulitsa. Misonkho ikakwera mitengo ya maswiti obwera kunja, Richfield ikupitilizabe kupereka mitengo yopikisana, kusungirako kukoma kwabwino, komanso kusiyanasiyana - kuyambira maswiti a utawaleza wowumitsidwa mpaka kulumidwa ndi nyongolotsi.
Kwa mabizinesi omwe akufuna kukhala ndi moyo komanso kuchita bwino m'malo azachuma osatsimikizika, kuyanjana ndi wopanga ophatikizika ngati Richfield si lingaliro labwino chabe -ndi kusuntha kwanzeru.
Nthawi yotumiza: Apr-27-2025